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Valagro is now even closer to American distributors, customers and users thanks to the new website created in collaboration with the American subsidiary, Valagro USA. The new website aims to bring awareness to and promote the brand, its products, and the events in which the company participates throughout the United States. It also aims to strengthen the Group's online presence, which is already active on social networks through the Facebook and Twitter accounts.
In line with the style and layout of the global site, the American website has a simplified menu which allows quick access to all information. In addition, thanks to the handy link on the home page, the global site remains readily accessible with one simple click. Lastly, the interconnection with e-Hub, the digital hub and app that keeps the world and expertise of Valagro close at hand at all times, has been further reinforced and is clearly visible from the navigation menu.
The multichannel customer experience has been improved and is now more in line with the expectations and needs of the US audience; a demonstration of the customer-first principle that has guided Valagro since day one.
Mario Mastrangelo, Country Manager for Valagro USA:
“In one of the most important agricultural markets in the world, as well as one of strategic importance for the long-term growth of the company, it is essential to have simple and effective communication tools. The launch of the new Valagro USA website is our response, along with the synergy between the entire communication system, social media and e-Hub, to reaching our goal to improve our ability to satisfy our American customers, who have always been the focus of Valagro's decisions and goals."