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Maxicrop UK becomes Valagro UK

Valagro, a leader in the production and marketing of biostimulants and specialty nutrients, announces that its subsidiary Maxicrop (UK) Ltd, has changed name to Valagro UK Ltd.
The seaweed extract fertiliser and biostimulant company became part of the Italian global plant nutrition group Valagro in 2002, but has continued to trade as Maxicrop UK until now.
Following the signing of the strategic partnership agreement with SBM Company last September, for the distribution and sale of Maxicrop garden products, Valagro UK is now firmly focussed on the professional grower markets. This is in line with Valagro’s global strategy to become a leading player in Ag Nutrition and Biologicals by integrating and delivering advanced products and value-added tech-based services to farmers globally. The name change to Valagro UK therefore further aligns the company with the Valagro corporate approach.
Valagro UK Country Manager Shane Deaville: Valagro UK will continue to market the Maxicrop Professional range of seaweed extract-based biostimulants. In addition, the company will supply other Valagro biostimulant and plant nutrition products, such as Megafol, Radifarm and Erger. Sales of Maxicrop Professional products have seen significant growth in recent years, and with the very late Spring this year, there are signs that growers are turning to these products to give backward crops a growth boost and reduce plant stress”.