More flexibility and ease of use: these are the characteristics behind the changes that Valagro marketing team decided to make in the Farm catalogue 2017. The goal is to further improve an instrument designed to illustrate features, benefits and application methods of Valagro solutions for agriculture, in order to better meet the needs of Clients.
In 2015 edition, the catalogue was redesigned in terms of graphics and contents to illustrate the wide range of solutions that Valagro plans and creates for the specific needs of the crops. From today, the experience of consultation becomes even more simple and intuitive thanks to the insertion of a page in the initial pages for solutions to be applied in the different phenological phases for 4 different types of crops.
Furthermore, in order to put the principle of customer focus into practice, the new version of Farm catalogue sets out the initiatives that Valagro has taken in the recent years to improve communication of its innovative solutions. In particular, Valagro Academy will allow Valagro's clients to gain more knowledge about the world of bio-stimulants and plant nutrition and the project for the renewal of the packaging shall provide a new graphic design, more readable labels and new formats to best satisfy the needs of its clients.